This role is part of the Business Development Division (BDV), responsible for driving B2B marketing and promotional initiatives. Working closely with the Sales team, the role focuses on generating business opportunities, strengthening market presence, and accelerating pipeline and revenue growth across global markets.

Sun* Inc. keeps expanding its markets and business sectors after its initial public offering (IPO) in July 2020 and elevation to a premium listing on the Tokyo Stock Exchange in December 2022
Since 2023, Sun* has accelerated its global expansion by delivering high-quality technology solutions to international clients. As part of its growth strategy and commitment to strengthening customer engagement in the United States, the company officially established Sun Asterisk USA in Austin, Texas.

To support this exciting phase of growth, we are looking for a Marketing Executive to join our Business Development Division. In this role, you will work closely with the Sales team to drive B2B marketing initiatives, generate qualified business opportunities, and contribute to revenue growth across global markets.

WHAT WE DO

• Plan, execute, and optimize multi-channel marketing campaigns (including Digital Marketing, Social Media, Email Marketing, and Content Marketing) to generate qualified leads and support business growth
• Leverage marketing and sales technologies, including CRM platforms, marketing automation tools, analytics solutions, and AI-powered applications, to monitor campaign performance, personalize customer engagement, and optimize conversion throughout the sales funnel
• Develop and produce a wide range of marketing assets, including copy, visual content, sales collateral, presentations, and other campaign materials
• Stay up to date with industry trends, emerging technologies, and marketing best practices; proactively test new channels, content formats, and tools to continuously improve campaign effectiveness
• Analyze marketing and business performance data to evaluate campaign results, identify optimization opportunities, and measure ROI
• Collaborate closely with Sales, Product, and Leadership teams to ensure marketing strategies and messaging are aligned with business objectives and customer needs

WHO YOU ARE

Must have:

• 2–3 years of experience in B2B Marketing, with a strong focus on lead generation. Experience in the technology services industry is highly preferred
• Hands-on experience with marketing and sales technologies, including CRM platforms, marketing automation tools, analytics dashboards, and AI-powered marketing solutions
• Strong English reading and writing skills, especially writing (IELTS around 6.5 or equivalent will be a plus)
• A creative mindset with the ability to develop compelling marketing content and execute effective marketing campaigns
• Demonstrated adaptability and a willingness to quickly learn and apply new marketing trends, channels, technologies, and tools
• Excellent written and verbal communication skills, with the ability to create engaging marketing content and communicate effectively with prospects, clients, and internal stakeholders
• Strong analytical skills with the ability to interpret data, measure campaign performance, and make data-driven decisions
• A proactive, self-motivated, and results-oriented mindset, with the ability to thrive in a fast-paced, dynamic environment and effectively manage multiple responsibilities

Nice to Have

• Experience using AI-powered tools for marketing or sales
• Previous experience in a technology services company or a fast-growing startup environment
• Knowledge of or hands-on experience with SEO, AEO (Answer Engine Optimization), or Growth Marketing

BENEFITS AND PERKS

Professional, open-minded, and creative environment:

• Work with colleagues who embrace ideas to change the society
• Respect different perspectives within a team
• Strong learning culture that promotes individual development
• The culture of taking risks to experience and thrive

Focus on individual development:

• Be consulted, accompanied, and supported in career development with the career path system (developing in expertise or management direction) that has been studied and tested for many years
• Be oriented for individual, group, and organizational goals
• Be empowered
• Be supported to define a 3-month or 6-month goal (Goal Define Support)
• Get access to company Learning Hub online library with various courses provided by Udemy, LinkedIn,…

Special care for employees:

• Salary: 700$ – 1000$
• 13th-month salary bonus
• Performance review: Once/a year
• Hybrid working policy; flexible check-in, check-out
• Comprehensive health insurance Sun* Care
• Seniority Allowance
• Women care allowance: Women’s physiological leave: 2.5 hours/month; Postpartum leave for female employees with under 1-year-old children: 1 hour/day
• Policies supporting learning activities, knowledge sharing, and cultural exchange (Technology Seminar – Tech Expert, Club: Reading, Japanese, Music Club, …)
• Annual company trip and quarterly team-building activities

Note: By applying for this position, you consent to Sun* collecting, storing, and processing your personal data for current and future recruitment purposes. Your data may be shared with relevant parties involved in the recruitment process and retained indefinitely until you submit an official written request for data deletion. For details regarding your rights and how your data is protected, please refer to [Sun*’s Personal Data Protection Policy here]